Abstract:
For an organisation, digital culture is one of those key ingredients that decides the course of their transformation journeys and success or failure of it. Investing in the digital culture can help them take full benefit of their digital transformation projects and lack of it can cause them loss. This loss can be in the form of potential revenues, potential efficiencies and potential savings that they would have gained if the project succeeded. And there is a loss of costs that may have gone into that project.
