According to Insurance Directions’ estimates more than 80 percent of the insuranceIT vendors believe that application of Generative AI (GenAI) is likely to impact many areas of their customers’ operations in a positive manner. That includes help with personalised product development, operational efficiencies and automated claims processing. As a result the insurers will be able to provide better customer experience, better services and gain competitive advantage.
While this rapidly expanding area of GenAI brings exciting possibilities to the insurance sector, we would like our insurance customers to understand thoroughly the potential risks they may face and to avoid those pitfalls.